Game Art Outsourcing Studio

Artwork and animation development services for games and interactive applications, including 2D, 3D, cartoon, semi-realistic, and realistic graphics, 2D and 3D animation, and VFX.

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Art and animation

Fgfactory offers various game art and animation services and creates visual content for gaming, entertainment, education, advertising, and other industries. Our team of graphics and technical artists, animators, designers, and art leads includes specialists with diversified experience whose work aims to implement the ideas of our partners and clients into visual and animated content.

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Key Offerings

Concept Art discover more

2D Game Artwork discover more

2D Animation discover more

3D Artwork discover more

3D Characters discover more

3D Environments discover more

3D Animation discover more

Game UX / UI discover more

Design Tools

Working since 2010, the Fgfactory game art outsourcing studio has mastered and actively uses a diverse range of programs and technical tools to work on projects of varying complexity, 2D and 3D graphics, animations and effects, user interface, icons and other game assets.

3DS MAX

MAYA

ZBRUSH

BLENDER

SPEEDTREE

V-RAY

CORONA

AFTER EFFECTS

UNITY

UNREAL ENGINE

SPINE

ILLUSTRATOR

PHOTOSHOP

SUBSTANCE

FIGMA

Meet Our Creative Experts

Fgfactory is a team of creative specialists that provides game art services, game animation services, technical art, VFX, and UX / UI design. We cover a wide range of graphic styles including 2D and 3D art for projects of various complexity, have experience with different game mechanics and directions, and perform the entire graphics creation pipeline, from concept design to assets integration into game engines.

2D Artist

Our 2D art specialists provide game art services and have a wide range of experience in creating various game assets including characters, locations, game props, key art illustrations, game logos and user interfaces for games. When creating game assets, 2D artists go through the stages of the game art development pipeline from mood board and concept art to rendering, polishing and preparing game assets for integration into the engine.

3D Artist

Does your project require 3D assets? Then our team of 3D artists can help you with this. We work with various styles and pipelines for creating 3D graphics, and also provide both game assets for integration into the engine and static visualizations based on 3D graphics. Our experience includes working with characters, game locations, and other environments, modeling objects and props, as well as assets integration into game engines.

Game Designer

Are you at the beginning of developing a game and looking for a specialist to develop a more detailed game idea? Fgfactory can provide you with a game designer who can create the game documentation, describe the mechanics, and the primary and secondary functionality. In addition, some projects require the creation of a narrative, level design, in-game economy, and other components. Our specialists can help you with this.

2D Animator

Having 2D game assets that need to be animated in the game, your project probably needs a 2D animator who will take on this work. We have extensive experience creating 2D animations for game projects, mostly working with Spine for 2D animations or directly with game engines if specific tasks need to be done directly in the engine. In addition, we have extensive experience working with 2D animation software such as Adobe Animate and After Effects.

3D Animator

Our specialists create 3D animations for game projects that use 3D assets. The team of 3D animators consists of experienced specialists who have extensive expertise in creating animations of varying complexity and various types, including primary and unique animations, transition animations, and also work directly with game engines and in connection with developers for the correct and smooth integration of animations into game projects.

UX / UI Designer

Each game project contains user experience, navigation, and user interface, which players interact with from the game start to the end. The Fgfactory design team specializes in creating user interfaces of varying complexity for different platforms and business goals. Our specialists provide a unique user experience, correct navigation, and attractive visual implementation of game UI for various projects.

Art Lead

Each graphic or animation project is accompanied by an Art Lead, who supervises, supports, reviews, and internally approves the work performed by design teams. From the start of the design project and throughout all stages of the pipeline, the Art Lead directs the execution of work. This guarantees the required final result, which is in line with the initial requirements and expectations of the client.

Solving Problems Through Various Industries

Working with various industries and niches, Fgfactory focuses on solving business problems, adapts to each niche and individually analyzes each case and problem. A personal approach to each case is the basis of the company's philosophy and policy. Below, some of the industries are described as an example, but there are actually many more directions. Let's look at the main ones.

Gaming

Solving problems in Gaming is the company's top priority, which primarily includes:

1. User experience which is one of the key points of a gaming project, and our company always prioritizes this first and foremost.

2. Visual quality, attractiveness, and technically correctly implemented graphics are the key to attracting users' attention. Our team puts this task first and focuses on 2D or 3D graphics of the highest quality.

3. Technical implementation, including smooth gameplay, performance, compatibility, and uninterrupted operation of the game process from a launch, is what we do with the efforts of our frontend and backend development teams.

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Gamification

Gamification is a set of approaches that transform processes into a gaming experience. Our team has multifaceted expertise in gamification development for various processes while solving the key tasks:

1. User engagement. Various gamification mechanics allow you to generate interest in the proposed topic and captivate them to certain goals.

2. Motivation for interaction. Specific methods influence user motivation, including the desire to win, satisfaction from winning, competition, and others.

3. Technical integration into existing systems. Solving the compatibility issues of existing and new components is always challenging and requires an individual solution.

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Promo games

The team specializes in solving problems and related issues in the field of developing games for brands, products or services promotion. Having user experience on one hand, and business goals on the other hand, we combine these two components, solving the following problems:

1. Delivering target information in a game form to tell users about the product, business or service.

2. Easy and quick access into the gameplay. The players of such games will most likely not be gaming users, so the game onboarding should be as simple and fast as possible.

3. Product branding. When developing promo games, an extremely important task is to create a visual style that will reflect the brand and evoke certain associations in users.

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Gambling

Creating gambling products is a complex niche where Fgfactory helps our partners solve existing tasks and problems. The specifics include:

1. Clear user flow. From the moment of launch to the key points of the product, our team develops the user flow to ensure fast and convenient user navigation.

2. Attractive game art. Gambling imply a certain approach to the visualization of assets. Solving this problem, our team performs the visual part of such projects at a high level.

3. Cross-platfrom visibility. Most of gambling products require multi-platform access to gameplay. Accordingly, graphic assets must be adapted to multiple screens and operating systems.

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Case Studies

Featured Cases

Each project in Fgfactory is a featured one for us, whether it is a small illustration or a multi-component game with various assets or animations, because an individual approach and a unique result are what we pursue in our work. Some of our featured game art and animation cases are presented below.

Mid-poly 3D character creation for game purposes

The project included the full production pipeline of the 3d character creation from scratch to the integration into a game engine.

We handled all production steps including concept art, 3d modeling, texturing, polycount optimization, rig and further animation.

CHECK THE CASE STUDY

Game artwork, illustrations, character design - Hey Drops

Game graphics creation for the mobile puzzle game Hey Drops. We designed the main game characters, game pieces, several sets of illustrations for in-game stories, game maps, interiors and other 2d assets.

Overall, our team handled the entire visual style of the game creating happy and casual vibes for various user experiences and activities.

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1000+ 2D characters, game backgrounds, GUI - Space Pirates

Fgfactory carried out the entire graphic part of the game development from start to finish, which included the creation of 1000+ game characters, many game locations, in-game events and other assets.

In addition, the Fgfactory design team developed and created a unique user interface design, and also subsequently participated in the compositing of the interface into game graphics, and further in the integration of game assets into the engine.

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Game Art & Animation Portfolio

Fgfactory is a game art outsourcing company with a wide range of projects in various game graphics and animation areas, including 2D and 3D graphics, 2D and 3D animation, interface design, effects creation, and other types of game graphics. Our creative department includes specialists who specialize in the design of characters, environments, objects, buildings and vehicles, static and animated illustrations, as well as technical specialists working directly in game engines. Below are work examples where you may find relevant examples, references, or just interesting works.

Mobile

NFT Islands

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Casual art

Hey Drops

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Dwarf Character

3d Assets

Jungle Squad

3d Assets

Sky Spin

Casual art

VIEW MORE CASE STUDIES

What our clients say

Why is feedback needed after the project is completed and how to publish it? The peculiarity of video game art outsourcing is that you need a vendor that works with the graphic styles that are required for your project. Therefore, feedback on past projects must be supported by graphic examples of what was designed.

Executives praise Fgfactory's designs for their professional aesthetics. Their talented designers deliver high-quality graphics at a cost-effective price.

Nikolay Ananiev, CEO of
No Six Five

Internal and external stakeholders had nothing but positive feedback regarding the final designs. Utilizing their creativity and UI/UX design expertise, Fgfactory delivered quality and timely outputs that aligned with the client’s vision.

Piotr Blazewicz, Co-Founder & CEO
Coin Clash Games

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Gaming Expert Consultant

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What Sets Us Apart as a Game Art Outsourcing Studio

Our team of 2d artists covers major areas of concept art design creating ideas for game characters, environments, illustrations, pros, storyboards and more for further 2d and 3d art production.

Studying the project materials, our team together with Art Lead defines the requirements for the graphic style, the necessary pipelines for work, as well as suitable specialists from the art team who are most suitable for the task. Having a wide range of opportunities in various directions and styles of game graphics, the project team is selected in such a way as to most accurately meet the requirements. If the initial data and goals are unclear, we can pick and recommend options that best suit the idea of the project and its business goals. In addition, during production, there is always the opportunity to adjust, change, or add graphic requirements.

Developing graphics for game projects requires close interaction between art, design, and animation teams with game developers, who then integrate assets into the project. We ensure full cooperation between teams and synchronization of processes at all stages of development: during initial pipeline planning, further creation taking into account the requirements of developers, at the integration stage to make the necessary adjustments and smooth implementation, and at the end of integration to check the correctness of the implementations, refinement, updating, and polishing of game assets in the engine.

The Art Lead participates in the project from the moment of work evaluation, and then at each stage carries out internal quality control, art direction, approval of both intermediate and final results. Each art and animation project requires an individual approach, selection of the right pipelines, correct evaluation and a relevant team of artists, designers and animators. Here our Art Lead plays a key role, providing comprehensive support on the project. Further work on creating game assets and animations is carried out under regular control and supervision of a qualified Art Lead specialist, as well as finalization and internal approval of the results.

We use an individual approach to each task and flexible project management methods, allowing us to build the workflow as efficiently as possible and align with requirements and business goals. The uniqueness of each project is always a challenge in game development. Still, a flexible approach allows us to adapt to the specifics of each request and ensures that the final result matches the original expectations. The company's specialists have a diverse background, allowing them to understand each request's specifics in the shortest possible time and ensure a smooth process of creating a game product.

Our practice includes the ability to adapt a project team to changing conditions, for example, related to a reduction in the timeline or an unexpected increase in the number of tasks. Such cases often require expanding the team working on the project in the shortest possible time, while existing pipelines, processes, quality, and work speed should not suffer. We have both multiple experience and technical and organizational capabilities and resources for the rapid expansion of the project team. New specialists can become part of both the existing team within Fgfactory and a third-party team that is attracted to develop the project.

Whether it is a small design project or a complex development project, Fgfactory provides all the necessary support during and after the project completion at your request. Our philosophy as well as the company policy is aimed at providing services in such a way that you do not have to worry about your project. Building long-term relationships with our clients, we strive to become a reliable partner who is responsible for a wide range of issues related to the development of games and gaming products and provide 360-degree assistance in all areas of graphics, design, development, and management of game projects.

Resources

Latest from the blog

Discover interesting topics, articles, manuals on the development of 2D and 3D graphics, and other topics related to graphics and animation in our blog. In addition, the blog publishes other news about the game industry, game development features, technical analyses, events, reviews, and a lot of interesting content.

AI Gaming

Hand-Crafted vs. AI-Generated: How to Make Your Game Stand Out in the Age of Neural Networks

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2d graphics Gaming Case Studies

A Broad Guide to Creating Games Artworks with an Art Studio

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3d graphics Blender Maya

Maya vs Blender: Which is Best for 3D Projects in 2024?

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Art and Animation FAQ

If you have general questions about graphics and animation development, or the information is not enough for you, please read the Frequently Asked Questions on creating graphics and animation for games. Also, feel free to write to us if you have more specific questions.

What is game art outsourcing?

Game art outsourcing is a common practice of transferring design and art work on a project to another company, or, more correctly, a game art studio, which specializes in this area and takes responsibility for completing the agreed work under the contract.

You can transfer the project to a contractor team in full so that the selected studio completes the project on a turnkey basis from start to release and transfers the final source files for further distribution of the product, or partially, allocating a limited amount of work, which, for example, has certain specifics or requires a special list of skills.

A common practice is when the customer company specializes only in art and design, so it outsources programming part and integration to another team that specializes in development. Or, conversely, the company only has an engineering department and programming expertise, so game art is outsourced to a team that specializes in graphics development.

Companies such as Fgfactory are fully specialized in outsourcing services and perform a full range of tasks for the development of mobile, browser and desktop games including 2D, 3D graphics, animation, interface, programming of game engines, server development, testing and support.

What are the benefits of game art outsourcing?

Game art outsourcing has a number of advantages that allow game developers or producers of other interactive content to create products more efficiently, including:

1. The ability to gain access to a qualified and well-coordinated team of specialists who have the necessary expertise in the required niche, and also have built and debugged processes of interaction within the team.

2. Convenient and quick modification of the current team, including expansion of the team in the event of an increase in the number of tasks or a reduction in the project deadlines, and the selection of qualified specialists to strengthen the current team. In the same way, a quick and painless reduction of the team for existing processes can be carried out after the project is completed and additional resources are no longer needed.

3. A wide choice of specialists and the ability to hire them from anywhere in the world. Most outsourcing teams, including Fgfactory, are adapted to remote processes and provide a diverse range of specialists relevant to business goals.

4. Saving money on a number of expense items that are inevitable in the case of hiring specialists on staff. These include savings on legal and HR costs, no office rental costs, no work equipment and no other office expenses.

How to choose a game art outsourcing company?

While making the choice from the range of game art outsourcing companies, you should first decide on the basic selection criteria, which may include the geolocation of the team (onshore or offshore) and the planned budget for the project. The options for finding a team are generally limited to several possible ones:

1. Search in Google for keywords that match your request.

2. Search for game art services through specialized catalogs that contain and update information about vendors in various fields of activity.

3. By recommendations from reliable sources. If someone has had a positive experience working with a game art outsourcing company, they will most likely be able to give a recommendation.

Based on the results of such a selection, it is worth highlighting several teams (ideally 3-4), which you need to conduct with more detailed interviews to determine the following components:

1. Vision of the project. How much does the service team understand your ideas, and how much does their project vision coincide with yours? In addition, the necessary technical and skill base for performing work within the framework of the required graphic styles and pipelines.

2. Communication and comfort of interaction. Openness in all matters, provision of any requested information, and speed of feedback are the moments that distinguish a highly qualified game art outsourcing team such as Fgfactory from others.

3. Project evaluation. Finally, you need to compare proposals for the cost of work on the project from different teams to form a complete picture and make a choice.

As a result, you can choose the most suitable game art outsourcing company for you.

Which game art styles does Fgfactory work with?

We work with a large number of visual styles for games. Over more than 14 years of providing game art services, we have developed a portfolio and skills that relate to the following styles of game graphics:

1. Casual 2D or 3D graphics. One of the most common directions is characterized by a bright and saturated color scheme, often focusing on cartoonish shapes and styles.
2. Flat 2D graphics. Simple graphics, without additional detailing, can often be done with vector tools and methods.
3. Stylized 2D or 3D graphics. Specific graphics that differ from others and can have unusual shapes.
4. Semi-realistic 2D or 3D graphics. Stylization at the junction of unrealistic and realistic, showing something in between, not reaching realism, which gives it an even more advantageous look.
5. Realistic 2D or 3D graphics. Visualization with the utmost desire to convey the realism of the picture, characterized by detailed work on lighting, shadows, detailing of materials, and realistic shapes.

You can write us to request examples of game art outsource projects in one of these styles. Or provide your references from other projects that suit you best, and we will be able to select relevant examples from our past cases.

However, selecting a graphic style for a project is often separate from this gradation. More often, the final visual style of the game is a mixture of several directions. The final graphic style for the game is created at the initial stages of either Pre-production or Production of the project. The render quality, lighting, and additional effects and features are selected when concept art is created.

What is the cost of game art and animation outsourcing?

To form a price for creating 2D art or animation, it is worth deciding and detailing the task or set of works as much as possible. Since each art or animation task is unique, no single division and gradation can be used.

A piece of game art can start from $ 100 per unit and reach tens and hundreds of thousands of dollars for volumes of graphic assets and animation for large projects. The cost of work is continuously formed from the assessment of each unit (character, game background or location, object, building, game icon, banner or illustration, interface element, etc.) and the further summation of all assets and game animation services, included in the project.

Thus, it is worth remembering that,
1. There is no single cost, and there is no single price range for game art and animation outsourcing.
2. Work cost is determined per unit of work - each element, object, or character that needs to be made in the project.
3. Having the cost of each piece of work, the project's total cost is formed.

Please feel free to write to us if you have requests for an estimate of the cost of your project work on game art and animation, and our art and animation outsourcing company specialists will be able to provide you with qualified advice and help with the correct assessment of your game project.

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